According to the study done for 2.1 million people who searched on google and 766 video watches, YouTube accounted for almost 94% of the video carousel results that showed up on Google and there was very little room for other website competition. Even ...
How to Repair Underperforming Content
Marketers are leveraging a variety of channels for promoting their business and including content marketing in it. 60% of the marketers have given content creation as their top priorities which include interactive content, long-form content, and visually ...
Things to Consider When Redesigning a Website
First, you should know why there is a need to redesign a website. Three things should be considered- how does the design look outdated? Are your conversions/sales decreasing? And have you received complaints about your user experience or any design-relate ...
How Google SERP Layouts Affect Searching Behavior in 2024?
Before understanding its working we should know what is Google SERP. It stands for Search Engine Results Pages which is given to the users when they try to search for something. And after that, the person enters their search issues upon which Google show ...
7 Ways to Improve Your Website Design to Boost Sales
If you are having a website, then it does not mean that you will be able to make online sales. Even after doing SEO and social media marketing, you might not be able to sell online. It is a difficult fact that you must accept online business. I had lo ...
5 Must-have Conversion Rate Optimization Tools You Should Try in 2024
First of all, we need to understand what conversion rate optimization is. The conversion rate is a systematic process of increasing the site visitors percentage who always take the desired action. This is done by filling out a form, becoming a customer, o ...
Why You Should Use Reactive Marketing to Drive Social Shopping
News is traveling fast and it is because of social media which are driving the lives of consumers and businesses. Businesses on social media are continuously engaging consumers via various initiatives. And yes there are several advantages in the connecti ...
E-A-T: Google Ranking Factor or False SEO Trend?
E-A-T has turned out to be one of the biggest SEO trends over the past 2 years. But the funny thing is that describing E-A-T is still yet not possible by so many people. Many say that it is a ranking factor. Based on this, let's discuss more about this i ...
Outsourcing SEO vs DIY SEO – Which Is Right for Your Business
SEO i.e. the technique to drive organic traffic for your website is valuable for any online business. But this does have a cost associated with it. If you are planning to outsource SEO work or do it in-house on your own, it will need a lot of money, time, ...