We all know that for understanding why a site is performing in a definite way, we require insight into its user activity. To do so, maximum people use Google Analytics, but what most may not know is that there is an additional tool which, when used in co ...
Pros and Cons of Cross-platform Mobile App Development
Cross-platform mobile development is something we should know before knowing the advantages and disadvantages of this thing. This is a perfect creation of the software applications which is compatible with many mobile operating systems and the complexity ...
Meta Keywords: Should You Use Them or Not?
Meta keywords refer to a Meta tag you could use in the HTML code of your site. In theory, you would use this tag to offer the search engines more info regarding what your page is about. The search engines would then read the keywords in the tag plus say, ...
How to Improve Your Digital Marketing Strategy by Doing Competitor Analysis
Usually, when businesses are developing their digital marketing strategy for organic SEO they do their competitor analysis. But the truth is, after that they do not get back to it in the future. That is not the correct practice because in most cases, the ...