{"id":15016,"date":"2023-08-21T06:41:32","date_gmt":"2023-08-21T06:41:32","guid":{"rendered":"https:\/\/www.seodiscovery.com\/blog\/?p=15016"},"modified":"2025-09-19T11:51:37","modified_gmt":"2025-09-19T11:51:37","slug":"what-are-the-dos-and-donts-of-link-building-in-2023","status":"publish","type":"post","link":"https:\/\/www.seodiscovery.com\/blog\/what-are-the-dos-and-donts-of-link-building-in-2023\/","title":{"rendered":"What are the Do&#8217;s and Don&#8217;ts of Link Building?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15016\" class=\"elementor elementor-15016\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76a8e16 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"76a8e16\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b40a16\" data-id=\"0b40a16\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6baab11 elementor-widget elementor-widget-audio\" data-id=\"6baab11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"audio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-soundcloud-wrapper\">\n\t\t\t\t<iframe style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4IohThpIdDIeDf6DthoR5G?si=33Y8cUOhRo2ZkOCbWsUjZg&amp;utm_source=oembed&amp;auto_play=false&amp;buying=true&amp;liking=true&amp;download=true&amp;sharing=true&amp;show_comments=true&amp;show_playcount=true&amp;show_user=true&amp;show_artwork=true&amp;color\"><\/iframe>\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7803bbf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7803bbf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78e40d7\" data-id=\"78e40d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e0221e elementor-widget elementor-widget-text-editor\" data-id=\"5e0221e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Link building generally is the procedure of linking web pages from different websites with each other. The web pages can be a blog, article, or other pieces of content like a video, infographic, user-generated content, ebook, etc., that provide your readers something valuable.<\/span><\/p><p><span style=\"font-weight: 400;\">Although <\/span><span style=\"font-weight: 400;\">link building<\/span><span style=\"font-weight: 400;\"> isn&#8217;t everything in <\/span><a href=\"https:\/\/www.seodiscovery.com\/blog\/short-overview-of-seo\/\"><span style=\"font-weight: 400;\">search engine optimization<\/span><\/a><span style=\"font-weight: 400;\">, it still carries weight massively in 2024. This detailed blog on the <\/span><span style=\"font-weight: 400;\">dos and don&#8217;ts of link building<\/span><span style=\"font-weight: 400;\"> will make you aware of what strategies you should implement and what not to.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8a4367 elementor-widget elementor-widget-heading\" data-id=\"e8a4367\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Do\u2019s and Don\u2019ts of Link Building<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df78b6c elementor-widget elementor-widget-heading\" data-id=\"df78b6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Do's of Link Building<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a07c690 elementor-widget elementor-widget-text-editor\" data-id=\"a07c690\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The most important thing you should know while starting your business is to dedicate a part of your time to writing blogs. But don&#8217;t just create random blogs. For example, if you have a website where you offer interior design services, you should focus on creating blogs with various topics from the interior decoration niche. Some of them might be &#8211; Top Kitchen Decor Trends in 2024, How to Revamp Your Adobe with Neutral Colors, etc.<\/span><\/p><p><span style=\"font-weight: 400;\">Blogs act as a great medium that can teach your readers how to use something or what not to do while decorating a space and many other things. This way, you can build trust with your users and may attract them to be your potential match.<\/span><\/p><p><span style=\"font-weight: 400;\">Stick to creating most of your blogs informational rather than using them as an advertising medium.<\/span><\/p><p><span style=\"font-weight: 400;\">A blog is also an easy medium for other websites from your niche or industry to link to yours. Plus, you can effortlessly edit a portion of your blog and update it with other information as per your requirement.<\/span><\/p><p><span style=\"font-weight: 400;\">Linking homepages on other websites doesn&#8217;t always make sense, but a relevant topic would be a great choice for everyone to link building opportunities. That&#8217;s the reason you should have blogs on your website.<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Focus on Quality over Quantity<\/strong><\/li><\/ol><p><span style=\"font-weight: 400;\">While you <\/span><span style=\"font-weight: 400;\">build <\/span><span style=\"font-weight: 400;\">links, give more priority to gaining <\/span><span style=\"font-weight: 400;\">backlinks<\/span><span style=\"font-weight: 400;\"> from high-quality, authoritative, reliable, and relevant websites rather than going after a lot of low-quality links. Google gives much importance to <a href=\"https:\/\/www.seodiscovery.com\/blog\/how-does-broken-link-building-method-help-build-quality-backlinks\/\">quality backlinks<\/a>. So, if your websites have backlinks from a high domain authority, Google will take your site as a trustworthy source of information in that field and increase its online visibility.<\/span><\/p><p><strong>2. Making Unique Content<\/strong><\/p><p><span style=\"font-weight: 400;\">Producing high-quality, user-engaging, and informative content has a crucial role in <\/span><a href=\"https:\/\/www.seodiscovery.com\/link-building-services.php\"><span style=\"font-weight: 400;\">link building <\/span><\/a><span style=\"font-weight: 400;\">that delivers magnificent <\/span><span style=\"font-weight: 400;\">SEO <\/span><span style=\"font-weight: 400;\">benefits.<\/span><\/p><p><span style=\"font-weight: 400;\">Besides, if your <a href=\"https:\/\/www.seodiscovery.com\/blog\/content-marketing-link-building\/\">content<\/a> is informational and provides value to the search query of your <a href=\"https:\/\/www.seodiscovery.com\/blog\/off-page-seo-techniques\/\">online traffic<\/a>, more people tend to link to your web page. It leads to boosting your chances of earning high-quality organic backlinks.<\/span><\/p><p><strong>3. Reaching out to Bloggers and Influencers<\/strong><\/p><p><span style=\"font-weight: 400;\">When you are new to any industry (meaning you have recently created a website), the probability of your blogs getting popular is less in the beginning. That&#8217;s when you have to reach out to famous bloggers or influencers who work in the same niche or industry to make your website viral.<\/span><\/p><p><span style=\"font-weight: 400;\">Now, these bloggers or <a href=\"https:\/\/www.seodiscovery.com\/blog\/how-to-do-link-building-outreach\/\">influencers<\/a> may help your business to gather the attention of their users in exchange for something. Either you write them a <a href=\"https:\/\/www.seodiscovery.com\/blog\/how-guest-blogging-helps-create-backlinks-and-provide-seo-benefits\/\">guest post<\/a>, provide some resource material, or finally an amount of remuneration.<\/span><\/p><p><span style=\"font-weight: 400;\">If any of the bloggers or influencers come to an agreement that you will create a<a href=\"https:\/\/www.seodiscovery.com\/blog\/how-guest-blogging-helps-create-backlinks-and-provide-seo-benefits\/\"> guest blogging<\/a> or something else, and in return, they will allow you to put your website address on their platform, you will acquire a high-quality backlink.<\/span><\/p><p><span style=\"font-weight: 400;\">On the other hand, you can pay them money for mentioning or promoting your business on their platform. By building a good relationship, both of you can grow together.<\/span><\/p><p><strong>4. Natural Link Acquisition<\/strong><\/p><p><span style=\"font-weight: 400;\">Take part in industry discussions and social forums, and offer insightful answers on various Q&amp;A sites like Quora, Reddit, etc., to influence other website owners to engage with your content as well as build links. It results in Google recognizing your website as an authority.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01b14cc elementor-widget elementor-widget-heading\" data-id=\"01b14cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Don'ts of Link Building<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5309587 elementor-widget elementor-widget-text-editor\" data-id=\"5309587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ol><li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Building Links from Low-Quality Websites<\/strong><\/li><\/ol><p><span style=\"font-weight: 400;\">Just think of the following scenario.<\/span><\/p><p><span style=\"font-weight: 400;\">You are traveling to one of your dream destinations that is 300 km far away from your location. After covering 100 km, you come across a path without any alternatives and has too many potholes as well as bumps. What will happen? All of a sudden, you have to travel along that bad road, leading to fading your happiness away.<\/span><\/p><p><span style=\"font-weight: 400;\">Similarly, this is what happens when you start building links from low-quality websites. Google or other search engines will decrease your search rank and impact your website authority negatively.<\/span><\/p><p><span style=\"font-weight: 400;\">So always focus on acquiring <\/span><span style=\"font-weight: 400;\">backlinks <\/span><span style=\"font-weight: 400;\">from high-authority websites rather than <\/span><span style=\"font-weight: 400;\">building <\/span><span style=\"font-weight: 400;\">from low-authority websites. You can even take the help of good <a href=\"https:\/\/www.seodiscovery.com\/blog\/best-technical-seo-tools\/\">SEO tools<\/a>, such as Ahrefs, SEMRush, Ubersuggest, etc., to check the website&#8217;s authority before approaching any of them to acquire backlinks.<\/span><\/p><p><strong>2. Avoid Implementing Black Hat SEO Practices<\/strong><\/p><p><span style=\"font-weight: 400;\">Don&#8217;t indulge in manipulative and unethical <\/span><span style=\"font-weight: 400;\">link building<\/span><span style=\"font-weight: 400;\"> practices that may affect your website negatively from an <\/span><span style=\"font-weight: 400;\">SEO <\/span><span style=\"font-weight: 400;\">perspective. Some of these techniques that Google or other search engines take action against are buying links, being involved in link schemes, or using automated link building tools.<\/span><\/p><p><strong>3. Building Backlinks from Non-Relevant Websites<\/strong><\/p><p><span style=\"font-weight: 400;\">Just imagine you love gardening. So, you nurture the flower plants and other plant species with the utmost care every day.<\/span><\/p><p><span style=\"font-weight: 400;\">Suddenly, a few of the plants start fading or dying. Do you like to take advice from your friend, a specialist human doctor, or would you prefer to take advice from a plant expert from your local nursery? Of course, you will choose the plant expert without any doubt unless you want your plants to die.<\/span><\/p><p><span style=\"font-weight: 400;\">Although your friend is a specialist, he is not an expert in diagnosing plants. That&#8217;s why you will prefer listening to advice from the plant expert at your local nursery.<\/span><\/p><p><span style=\"font-weight: 400;\">Similar is the case with search engines. When crawling any websites for their links, search engines like Google, Bing, etc., focus on the relevancy of the <a href=\"https:\/\/www.seodiscovery.com\/content-writing-services-india.php\">website&#8217;s content<\/a> as well as the backlinks the websites are acquiring.<\/span><\/p><p><span style=\"font-weight: 400;\">Google or other search engines always strive to satisfy the searcher&#8217;s queries. And in order to do it, they particularly categorize every website by niches or industries. So if you start building links from different niche-focused websites without context, your website could be penalized and see a significant drop in search rankings.<\/span><\/p><p><span style=\"font-weight: 400;\">Prefer building links from relevant websites rather than engaging with websites from different niches or industries just for the purpose of <\/span><span style=\"font-weight: 400;\">backlink building<\/span><span style=\"font-weight: 400;\">. Otherwise, your website may lose its authority.<\/span><\/p><p><strong>4. Avoid Overuse of Exact Match Anchor Text<\/strong><\/p><p><span style=\"font-weight: 400;\">Everyone wants to rank their websites. But implementing the exact match keyword repeatedly on the anchor text is not a good sign. It may result in a search engine penalty.<\/span><\/p><p><span style=\"font-weight: 400;\">Building backlinks<\/span><span style=\"font-weight: 400;\"> through exact-match anchor text is an easy choice for websites to appear on the top pages of Google or other search engines. But it is not a good <\/span><span style=\"font-weight: 400;\">link building<\/span><span style=\"font-weight: 400;\"> technique <\/span><span style=\"font-weight: 400;\">for SEO<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Moreover, don&#8217;t <\/span><span style=\"font-weight: 400;\">build backlinks<\/span><span style=\"font-weight: 400;\"> from websites that have overly optimized exact-match anchor texts. Rather, approach website owners who have natural and diversified anchor texts on their content. It helps you draw in the right traffic to your website.<\/span><\/p><p><strong>5. Neglect Low-Quality Directories and Link Farms<\/strong><\/p><p><span style=\"font-weight: 400;\">Avoid submissions to directories and link farms that offer irrelevant and low-quality links. It is not up to the mark and can harm your SEO efforts.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Instead, try to publish your web details, URL, and description to trustworthy and relevant directories that may offer value.<\/span><\/p><h2>Embracing the Do\u2019s and Don\u2019ts of Link Building for Long-Term Success<\/h2><p><span style=\"font-weight: 400;\">Remember, what is working today may not work tomorrow. With the evolving search engine algorithms, <\/span><a href=\"https:\/\/www.seodiscovery.com\/blog\/what-are-the-best-strategies-to-gain-backlinks-from-educational-and-government-websites\/\"><span style=\"font-weight: 400;\">backlink building<\/span><\/a><span style=\"font-weight: 400;\"> practices may change.<\/span><\/p><p><span style=\"font-weight: 400;\">But user-informative content by keeping relevancy will never change. You should think as a reader yourself and focus on the context. It will help you understand where to place your content and acquire a backlink from high-authority websites.<\/span><\/p><p><span style=\"font-weight: 400;\">We hope this blog on the <\/span><span style=\"font-weight: 400;\">dos and don&#8217;ts for link-building<\/span><span style=\"font-weight: 400;\"> practices in 2024 makes you familiar with the natural and organic process of <\/span><span style=\"font-weight: 400;\">backlink building<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Lastly, once you care for the readers and prepare content for other websites, they will happily give you backlinks in exchange.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1281e2b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1281e2b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8443f96\" data-id=\"8443f96\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05991b2 elementor-widget elementor-widget-heading\" data-id=\"05991b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ for Do\u2019s and Don\u2019ts of Link Building\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c623d5 elementor-widget elementor-widget-toggle\" data-id=\"2c623d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4651\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-4651\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What are the top 3 mistakes in link building?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4651\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-4651\"><section class=\"aux-toggle-item active\"><div class=\"acc-content-wrap\"><div id=\"aux-toggle-content-1491\" class=\"aux-toggle-content toggle-content\" tabindex=\"1491\" role=\"tabpanel\" aria-labelledby=\"aux-toggle-header-1491\"><section class=\"aux-toggle-item active\"><div class=\"acc-content-wrap\"><div id=\"aux-toggle-content-1891\" class=\"aux-toggle-content toggle-content\" tabindex=\"1891\" role=\"tabpanel\" aria-labelledby=\"aux-toggle-header-1891\"><section class=\"aux-toggle-item active\"><div class=\"acc-content-wrap\"><div id=\"aux-toggle-content-8241\" class=\"aux-toggle-content toggle-content\" tabindex=\"8241\" role=\"tabpanel\" aria-labelledby=\"aux-toggle-header-8241\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5221\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"1\" aria-labelledby=\"elementor-tab-title-5221\"><p>Ignoring Relevance.<br \/>Quantity over Quality.\u00a0<br \/>Black Hat Tactics like Using manipulative techniques for quick gains.<\/p><\/div><\/div><\/div><\/div><\/section><section class=\"aux-toggle-item\"><\/section><\/div><\/div><\/section><section class=\"aux-toggle-item\"><\/section><\/div><\/div><\/section><section class=\"aux-toggle-item\"><\/section><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4652\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-4652\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What is bad link building?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4652\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-4652\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5222\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"2\" aria-labelledby=\"elementor-tab-title-5222\"><p>Bad link building involves acquiring low-quality, spammy, or irrelevant links that violate search engine guidelines.<\/p><\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4653\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-4653\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What are harmful links?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4653\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-4653\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5223\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"3\" aria-labelledby=\"elementor-tab-title-5223\"><p>Harmful links are those from suspicious, penalized, or malicious sites that can damage your site\u2019s reputation and rankings.<\/p><\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4654\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-4654\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">How do you Recognize a bad link?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4654\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-4654\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5224\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"4\" aria-labelledby=\"elementor-tab-title-5224\"><p>Bad links often come from unrelated or low-quality sites, with over-optimized anchor text. Use tools to analyze link profiles.<\/p><\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4655\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-4655\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">How do I get rid of bad links?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4655\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-4655\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5225\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"5\" aria-labelledby=\"elementor-tab-title-5225\"><p>Disavow Tool: Request search engines to ignore harmful links.<br \/>Outreach: Contact webmasters to remove or update bad links.<\/p><\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4656\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-4656\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-toggle-off\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C85.961 64 0 149.961 0 256s85.961 192 192 192h192c106.039 0 192-85.961 192-192S490.039 64 384 64zM64 256c0-70.741 57.249-128 128-128 70.741 0 128 57.249 128 128 0 70.741-57.249 128-128 128-70.741 0-128-57.249-128-128zm320 128h-48.905c65.217-72.858 65.236-183.12 0-256H384c70.741 0 128 57.249 128 128 0 70.74-57.249 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-toggle-on\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M384 64H192C86 64 0 150 0 256s86 192 192 192h192c106 0 192-86 192-192S490 64 384 64zm0 320c-70.8 0-128-57.3-128-128 0-70.8 57.3-128 128-128 70.8 0 128 57.3 128 128 0 70.8-57.3 128-128 128z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Is link building a safe site?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4656\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-4656\"><div class=\"entry-content\"><div class=\"elementor elementor-15016\" data-elementor-type=\"wp-post\" data-elementor-id=\"15016\"><section class=\"elementor-section elementor-top-section elementor-element elementor-element-7896e96 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7896e96\" data-element_type=\"section\"><div class=\"elementor-container elementor-column-gap-default\"><div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df8175d\" data-id=\"df8175d\" data-element_type=\"column\"><div class=\"elementor-widget-wrap elementor-element-populated\"><div class=\"elementor-element elementor-element-31c8b59 elementor-widget elementor-widget-toggle\" data-id=\"31c8b59\" data-element_type=\"widget\" data-widget_type=\"toggle.default\"><div class=\"elementor-widget-container\"><div class=\"elementor-toggle\"><div class=\"elementor-toggle-item\"><div id=\"elementor-tab-content-5226\" class=\"elementor-tab-content elementor-clearfix elementor-active\" role=\"region\" data-tab=\"6\" aria-labelledby=\"elementor-tab-title-5226\"><p>Link building is safe when done ethically and following search engine guidelines. Avoid shortcuts and focus on quality connections.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div><\/div><footer class=\"entry-meta\"><\/footer><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What are the top 3 mistakes in link building?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<section class=\\\"aux-toggle-item active\\\"><div class=\\\"acc-content-wrap\\\"><div id=\\\"aux-toggle-content-1491\\\" class=\\\"aux-toggle-content toggle-content\\\" tabindex=\\\"1491\\\" role=\\\"tabpanel\\\" aria-labelledby=\\\"aux-toggle-header-1491\\\"><section class=\\\"aux-toggle-item active\\\"><div class=\\\"acc-content-wrap\\\"><div id=\\\"aux-toggle-content-1891\\\" class=\\\"aux-toggle-content toggle-content\\\" tabindex=\\\"1891\\\" role=\\\"tabpanel\\\" aria-labelledby=\\\"aux-toggle-header-1891\\\"><section class=\\\"aux-toggle-item active\\\"><div class=\\\"acc-content-wrap\\\"><div id=\\\"aux-toggle-content-8241\\\" class=\\\"aux-toggle-content toggle-content\\\" tabindex=\\\"8241\\\" role=\\\"tabpanel\\\" aria-labelledby=\\\"aux-toggle-header-8241\\\"><div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5221\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"1\\\" aria-labelledby=\\\"elementor-tab-title-5221\\\"><p>Ignoring Relevance.<br \\\/>Quantity over Quality.\\u00a0<br \\\/>Black Hat Tactics like Using manipulative techniques for quick gains.<\\\/p><\\\/div><\\\/div><\\\/div><\\\/div><\\\/section><section class=\\\"aux-toggle-item\\\"><\\\/section><\\\/div><\\\/div><\\\/section><section class=\\\"aux-toggle-item\\\"><\\\/section><\\\/div><\\\/div><\\\/section><section class=\\\"aux-toggle-item\\\"><\\\/section>\"}},{\"@type\":\"Question\",\"name\":\"What is bad link building?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5222\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"2\\\" aria-labelledby=\\\"elementor-tab-title-5222\\\"><p>Bad link building involves acquiring low-quality, spammy, or irrelevant links that violate search engine guidelines.<\\\/p><\\\/div><\\\/div>\"}},{\"@type\":\"Question\",\"name\":\"What are harmful links?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5223\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"3\\\" aria-labelledby=\\\"elementor-tab-title-5223\\\"><p>Harmful links are those from suspicious, penalized, or malicious sites that can damage your site\\u2019s reputation and rankings.<\\\/p><\\\/div><\\\/div>\"}},{\"@type\":\"Question\",\"name\":\"How do you Recognize a bad link?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5224\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"4\\\" aria-labelledby=\\\"elementor-tab-title-5224\\\"><p>Bad links often come from unrelated or low-quality sites, with over-optimized anchor text. Use tools to analyze link profiles.<\\\/p><\\\/div><\\\/div>\"}},{\"@type\":\"Question\",\"name\":\"How do I get rid of bad links?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5225\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"5\\\" aria-labelledby=\\\"elementor-tab-title-5225\\\"><p>Disavow Tool: Request search engines to ignore harmful links.<br \\\/>Outreach: Contact webmasters to remove or update bad links.<\\\/p><\\\/div><\\\/div>\"}},{\"@type\":\"Question\",\"name\":\"Is link building a safe site?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"entry-content\\\"><div class=\\\"elementor elementor-15016\\\" data-elementor-type=\\\"wp-post\\\" data-elementor-id=\\\"15016\\\"><section class=\\\"elementor-section elementor-top-section elementor-element elementor-element-7896e96 elementor-section-boxed elementor-section-height-default elementor-section-height-default\\\" data-id=\\\"7896e96\\\" data-element_type=\\\"section\\\"><div class=\\\"elementor-container elementor-column-gap-default\\\"><div class=\\\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df8175d\\\" data-id=\\\"df8175d\\\" data-element_type=\\\"column\\\"><div class=\\\"elementor-widget-wrap elementor-element-populated\\\"><div class=\\\"elementor-element elementor-element-31c8b59 elementor-widget elementor-widget-toggle\\\" data-id=\\\"31c8b59\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"toggle.default\\\"><div class=\\\"elementor-widget-container\\\"><div class=\\\"elementor-toggle\\\"><div class=\\\"elementor-toggle-item\\\"><div id=\\\"elementor-tab-content-5226\\\" class=\\\"elementor-tab-content elementor-clearfix elementor-active\\\" role=\\\"region\\\" data-tab=\\\"6\\\" aria-labelledby=\\\"elementor-tab-title-5226\\\"><p>Link building is safe when done ethically and following search engine guidelines. Avoid shortcuts and focus on quality connections.<\\\/p><\\\/div><\\\/div><\\\/div><\\\/div><\\\/div><\\\/div><\\\/div><\\\/div><\\\/section><\\\/div><\\\/div><footer class=\\\"entry-meta\\\"><\\\/footer>\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Link building generally is the procedure of linking web pages from different websites with each other. The web pages can be a blog, article, or other pieces of content like a video, infographic, user-generated content, ebook, etc., that provide your readers something valuable. Although link building isn&#8217;t everything in search engine optimization, it still carries [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":15017,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[200,23,29],"class_list":["post-15016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","tag-dos-and-donts-of-link-building","tag-link-building","tag-link-building-for-small-business"],"_links":{"self":[{"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/posts\/15016","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/comments?post=15016"}],"version-history":[{"count":79,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/posts\/15016\/revisions"}],"predecessor-version":[{"id":32618,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/posts\/15016\/revisions\/32618"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/media\/15017"}],"wp:attachment":[{"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/media?parent=15016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/categories?post=15016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seodiscovery.com\/blog\/wp-json\/wp\/v2\/tags?post=15016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}