{"id":6246,"date":"2020-07-28T06:03:31","date_gmt":"2020-07-28T06:03:31","guid":{"rendered":"https:\/\/www.seodiscovery.com\/blog\/?p=6246"},"modified":"2025-03-05T12:45:38","modified_gmt":"2025-03-05T12:45:38","slug":"mistakes-you-should-avoid-when-doing-seo","status":"publish","type":"post","link":"https:\/\/www.seodiscovery.com\/blog\/mistakes-you-should-avoid-when-doing-seo\/","title":{"rendered":"Mistakes You Should Avoid When Doing SEO"},"content":{"rendered":"\t\t
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First of all, what is SEO<\/a>? Also known as Search Engine Optimization, it is the natural positioning in search engines, such as Google, Yahoo, or Bing, intending to improve the visibility of your website or blog.<\/p>\n

Surely not the first time you have heard of this term. It is also quite likely that you have read a few articles on how to position your website. But today we are not going to talk about what you have to do, but about some aspects that you must avoid so that Google does not penalize you. Are you ready to improve the SEO<\/a> of your website? Let\u2019s go for it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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WHY IS IT IMPORTANT TO WORK ON THE ORGANIC POSITIONING?\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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At this point, you may have considered that the positioning does not go with you, but we are going to make you change your mind. The main reason for doing it? We all search the Internet for information before deciding on our purchases. And if not, ask yourself, how many websites do you visit before buying a pair of sneakers or a mobile phone? Surely many and, also, surely you end up buying on one of the pages that appear in the first place.<\/p>\n

Being in the top positions means that the content you share is useful to both users and search engines. So, if you work on your organic positioning, you get your brand or company to be better known among users. The goal is for your buyers to find you, to attract them to you non-intrusively through inbound marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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WHAT IS HARMING YOUR SEO POSITIONING?\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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There are many mistakes that we have all made at one time. Google is always evolving and what is the good practice today probably won\u2019t be in a couple of years. If any of the following actions continue to be maintained, it is time to correct it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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DUPLICATE OR PLAGIARIZE CONTENT\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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It does not matter if you are reusing your content or an interesting text from another person or agency that you liked. Copying content penalizes you and you should avoid it, not only because of\u00a0Google\u2019s algorithm<\/a>\u00a0but also because both you and your information lose prestige. Be original and don\u2019t risk it.<\/p>\n

If you want to emphasize the importance of your previous content, you only have to link it internally, as long as they are relevant and add value. If you are talking about the latest fashion trends, there is no point in feeding content links, for example.<\/p>\n

If you refer to external content, watch the quality of the URLs. Imagine that the link you are sharing has been penalized by Google for bad practices. Check the links and if there is one you don\u2019t trust, don\u2019t put it. Prevention is better than cure.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SHARE LOW-VALUE CONTENT\n\n\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Do you write posts with little content? Avoid it. Google likes quality content<\/a>; a minimum of words is necessary to help you position. Besides, if there is more extensive content, users will spend more time on your page.<\/p>

The minimum words are 300, but it has been found that the more words, the better positioning. The ideal is around 1000 words. Remember, the extension is not everything, it has to be valuable content.<\/p>

Do not try to always be selling your products or services, have something interesting to retain your customers. If you barely have traffic or hardly share your content, consider changing your content strategy<\/a>.<\/p>

Keep in mind that you are not going to get a thousand visits from one day to the next, it is a long way that begins with the search for your interests (you can do it using\u00a0Google AdWords<\/a>\u00a0or Analytics<\/a>). Talk about what they are looking for and do not just tell the same thing as your competitors, create original, relevant, and, above all, valuable content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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NOT CORRECTLY ENCODING YOUR WEBSITE\n\n\n\n\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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All web pages are coded using the HTML language when it comes to the layout you have to specify and review certain parameters:<\/p>\n