PPC, or Pay-Per-Click, is the most effective marketing model to direct traffic to your website through the advertisements on the leading search engines and other relevant sites or directories. But, paid search campaign is not a 'set it and forget it' – as you need to spend time in managing your ads – that’s where the PPC management services come in the picture. It requires careful and consistent monitoring and management due to many factors, and mismanagement can lead to ineffective ads and loss of budget, resulting in a money drain.

Activites Silver


Advertising Network Any 1 Network Account Set-up All Network Account Set-up
(Google Adwords, Microsoft Adcenter, Facebook) (Google Adwords, Microsoft Adcenter, Facebook)
Campaign Set-Up
Campaign Set Up (Based on Products/Services) 3 5+
Number of Keywords (Based on Services) Upto 100 500
Text Ads Yes Yes
Banner Ads No 5
Geo targeting Setup Yes Yes
Conversion Tracking Yes Yes
Campaign Management
Competitor Analysis No Yes
Initial Price Estimate Report Yes Yes
Landing Page Recommendation Yes Yes
Landing Page Design No Yes
Google Analytics Set-up Basic Advance + Ecommerce Tracking
CTR Analysis No Yes
Keywords Bids & Match Type Optimization Yes Yes
Ad Copy Optimization Yes Yes
A/B Testing No Yes
Strategic Bid Management Basic Advance + Rule Based
Remarketing Campaign No Standard + Rule Based
Weekly Reporting Yes Yes
Monthly Reporting Yes Yes
PPC Support
Chat Support Yes Yes
Email Support Yes Yes
Phone Support No Yes

Google Certification