Let your brand roar on the Search Engines with Paid marketing

The quick result is one of the benefits you can reap from Pay per click marketing. Although PPC can provide results overnight, it generally takes around three months to work. The initial three months act as a training period in which you can collect the data from the ads that you can further utilise to improve the overall performance of your campaign. With thorough optimization and monitoring, we seek an understanding of the strategies working or not. Talking of lead conversion, different factors are deciding them. These are the quality and relevancy of the ads. With the expertise of our pay per click marketing company, we can provide you with the knowledge of what’s ideal and what’s not for your results. With a result-oriented approach, we provide ideal, thorough, and customised strategies.

PPC advertising works for almost every business sector or industry, including:

• Restaurants
• Franchises
• Heavy Equipment dealers
• Dentists
• Manufacturers
• Ecommerce stores
• Insurance Agencies
• HVAC companies.
• and more

A few searches linked to your services or products can demonstrate if PPC is right for your business. Even if there are no ads on searches related to your business, it does not mean that PPC is not worth your company's time. You can hire us as your pay per click management agency to manage your ad campaigns and bring results.

Organic SEO efforts take much time despite having optimized content for the search engines. You would not get the results right away. In contrast, PPC ads bring instant traffic to your website from search engines. In this way, paid search advertising acts as a complementary strategy to help support your SEO efforts. You must partner with a PPC management firm due to the complexity of paid search advertising.

There is a range of options available to measure the performance of your site that records the conversion rates. With Google Analytics integrated with Google Adwords, we review the complete analytics for your campaigns, including conversions, and ensure that your ads are effective at getting results. Not just conversions, we provide you with a clear view of your ad's performance on the search engine to get an insight into your ad campaign. To know everything in detail, talk with our paid search consultant.

For this question, you may expect a direct no or yes answer. The truth about this question is that paid campaigns do not directly help SEO; it does impact SEO indirectly. Fortunately, a paid campaign provides you with instant results. You can highlight which keywords are bringing traffic and which are less effective. It lets you optimize your SEO targeting to get better results. So, it would be best to use both these methods simultaneously to enhance the visibility of your brand.

No, currently, we don't provide this option. We invest a lot of effort and time to set your campaign and optimizing it to get the desired results. Our PPC marketing experts strategically place your paid ads right in front of potential customers. We will create a customized and detailed pay-per-click strategy that assures you are paying for what you want. So, when you work with us, each penny is carefully budgeted to get the best of your investment.

Many internal and external factors may prevent your ads from triggering on the search engines all the time. The factors include your bidding keywords might disapprove or accidentally have a paused campaign or ad group that you overlooked initially. Apart from this, if your ad is not listed, check for the following factors:

• 1. Using incorrect search engines.
• 2. The site or ad is disapproved.
• 3. Outside geographic targeting
• 4. Exhausted Campaign budget
• 5. Low Impression Share
• 6. Low Ad Rank

Being a professional PPC service provider SEO Discovery helps you get the maximum leads by optimizing ads, landing pages, monitoring your ad performance daily, and managing it accordingly. We deeply analyze which keywords work well for your business and bring significant site traffic.

It takes around a month to optimize your ads properly. Because in the starting, we cannot know what and where the keywords are working well for your ad. In addition, we analyze your competitors who are using the same keywords for their marketing. Then, we optimize the ads in a way so that they appear on the top of search results, beating all other competitors.

There is a range of options available to measure the performance of your site that records the conversion rates. With Google Analytics integrated with Google Adwords, we review the complete analytics for your campaigns, including conversions, and ensure that your ads are effective at getting results. Not just conversions, we provide you with a clear view of your ad's performance on the search engine to get an insight into your ad campaign. To know everything in detail, talk with our paid search consultant.

At SEO Discovery, we work with our clients on a monthly basis. If the campaign has not made you money, we will be the first to pinpoint this, and you can cancel at any time. We believe in building long-term relationships, so we are completely transparent with our clients.

After the successful creation of your ad campaign, it must be easier to see the position of your ads on the search engine for the selected keyword. Your paid advertisement can appear on a number of platforms, including:

Google Search Network: Your ads can be displayed next to the organic search results when someone searches any term related to chosen keywords.

Google Display Network: Your ad can be placed as a display ad on a large network of sites around the internet.

The rank of your ad might be low in comparison to your competitor. There are two main factors that decide your ad ranks- Quality Score and Keyword Bid. If both of these factors are low, then they affect the ad rank. However, keep in mind that being on the top does not correlate to more clicks. Some ads may perform well in second or third place as users don't always click on the first ad they notice.

The PPC costs are calculated depending on your ad quality, targeting, and bid. A bid is known as the amount you want to spend when a user clicks on it. Targeting factors contain all aspects of your goals, from your audience's demographics to the keywords you are ranking for. The more competition, the higher the cost. If you want to know about the price estimation, discuss it with a professional PPC agency.

To get a top spot on Google, your ads have to reach the set bars of relevancy of Ad Rank. Your strategies need to have higher thresholds to appear in the top position. Being a leading PPC agency in India, here is what we do to ensure your ad appears on the top:

• Ad Rank- We make sure that your ad has all relevant information regarding your business.
• Relevancy- We look after the relevancy of your ads as per the search queries of your customers/ clients.
• Competition- We will keep your ads high enough to get you an edge over your competition.
• Results- We keep an eye on your campaign to ensure you get a higher return on your investment.