#Best SEO Agency for Crypto

Like every brand, whether small or large, needs search engine optimization to make an online impact in expanding its business, crypto or blockchain follows the same.

Cryptocurrency SEO involves a variety of SEO strategies, such as keyword research, high-quality and relevant link building, competitor analysis, content optimization, and technical improvements like faster website load speed, mobile responsiveness, etc. This way, you can develop a strong online presence, generate more organic traffic, and boost potential conversions.

If you have proper knowledge, you can do it yourself. But in case you lack the technical aspects of search engine optimization, it's better to hire a crypto SEO agency that not only saves your time and effort but also provides excellent results in the long run.

Firstly, you have to find relevant keywords within your niche or industry, which is cryptocurrency or blockchain in this scenario. You can take the help of various SEO tools, such as Semrush, Ahrefs, Ubersuggest, etc., to fasten your keyword research.

Just remember the following things in mind when you conduct keyword research for your crypto business. -

• Focused or Specific Keywords - It is the exact word or phrase that you want search engines to show your website online when people type these keywords, such as "Bitcoin", "Blockchain marketing platform", "Ethereum", etc.
• Long-tail Keywords - These types of keywords have less competition and are easier to rank when compared to focused keywords. For example, a long-tail keyword could be like - "blockchain technology applications", "cryptocurrency investing tips", etc.

Once you are done with the keyword research, you have to add these to your site structure, like on-page and off-page for your crypto website.

Doing search engine optimization for your cryptocurrency business may take several weeks to a few months, depending upon your existing website's technical structure, availability of the high-performing relevant keywords on your content, target audience, and various other factors.

The most important thing is which crypto SEO agency you hire. Their experience and practical implementation of trending and effective SEO strategies, such as on-page optimization with low difficulty and high volume keywords from your niche cryptocurrency, existing content optimization, new content creation, as well as off-page optimization with authoritative backlinks, local SEO, social media marketing, etc., matter the most.

It depends on your skills, familiarity with effective SEO techniques, and current search engine algorithms. Moreover, importantly, you should have to spend a lot of time as well as effort to get improved outcomes on search engine results pages through organic methods.

But if you believe that spending a large portion of your time doing SEO by yourself may slow down the real purpose of serving your users, it is always preferable to hire a leading blockchain and crypto SEO agency. Not only will you save time, but also get their expert and practical experience in the SEO field.

Google, Bing, and other search engines show answers to their users whatever they ask. Where do these search engines find the solutions to the searchers' queries? They got it from various websites. What if you create quality content for your crypto business, but the search engines are unable to crawl and index it? In general, your website content can't attract online users.

For this reason, you have to optimize your website in such a way that search engine bots can crawl it. Some of the technical strategies include the site structure, which should be mobile friendly, a sitemap for your cryptocurrency site to help search engine bots navigate properly, installation of SSL certificate, minimizing site load speed, disavowing toxic backlinks, etc

You should build links through several tactics rather than following just a few ones. First of all, you have to create internal links between the relevant web pages. Once you have a good internal linking ratio, start building external links and approach other high-domain authority websites to give you backlinks.

Overall, while you address any website owner, check their domain rating and the relevancy of their niche to your cryptocurrency business. If the domain rating is more than 50, you can politely approach them. Ask them about their openness to guest blogging and content marketing, as well as engaging in influencer outreach, numerous crypto events, social communities, etc. Hence, Google will increase your site authority and organic rankings in the crypto niche.

You have to implement relevant and high-volume keywords from the crypto industry on your existing content, such as title, header, site URL, meta tags and descriptions, alt text on the image files, as well as creating fresh content on the most searched topics of cryptocurrency.

Yes, doing SEO in crypto is more challenging when compared to other industries. The crypto industry has high competition, a continuously evolving market, government regulations (may be different as per your country), and limited advertising options. Therefore, it is a little bit more challenging than the other industries. Times are changing, and so are the crypto industry's rules and regulations. So, with time, it will be easier also.

Whether you have a cryptocurrency startup or a well-established crypto business, you may face difficulties if your SEO strategies are not monitored and corrected thoroughly. Some of the common mistakes are:

• Improper website structure, meaning the site is not optimized, especially for mobile devices.
• Not using the highly performable and relevant keywords on your website. One of the easiest ways to find relevant keywords for your crypto website is competitor analysis and taking the help of keyword research tools, such as Ahrefs, Semrush, Moz, Google Keyword Planner, etc.
• Not implementing blogging on your website. Blogging is a fantastic and effective way to engage your audience as they get their queries answered through blogs or articles. Further, it is one of the best ways to earn backlinks from different crypto website owners, increasing your site's authority and credibility in the crypto niche.