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Content & Email

Product Description Writing

Original, SEO-friendly product descriptions that answer buyer questions and lift conversions. Scoped to your project and delivered by our in-house Content & Email team.

5-14 daysTurnaround
CustomQuote to your scope
NoLong-term contract
FullProof & reporting
Google PartnerMeta Business PartnerMicrosoft Advertising Partner
Product Description Writing

About this package

Manufacturer descriptions are duplicated across hundreds of stores and rarely persuade anyone.

Our ecommerce writers create unique descriptions built around what buyers search for and what makes them buy.

The work is carried out by SEO Discovery's in-house Content & Email team, and you receive a report with evidence for every deliverable.

  • Unique copy for every SKU
  • Keyword and benefit focused
  • Shopify, Woo & Amazon ready
What we do

Our process

  1. 01

    Brief

    Tone, audience and keywords.

  2. 02

    Sample

    5 samples approved.

  3. 03

    Write

    Full batch written.

  4. 04

    Deliver

    CSV or direct upload.

Requirements

What we need from you

Information we'll ask for

  • Product list or CSV
  • Brand voice examples
  • Key selling points

What you'll receive

  • Kick-off call with your strategist
  • Progress updates during delivery
  • Final report with live URLs, screenshots and metrics
  • Recommendations for next steps
Plans

Choose a starting scope

Every plan is adjusted to your project and requirements, and quoted after a short discussion.

Starter

For a first project or single location

5 days

  • 20 descriptions
  • Keyword research
  • 1 revision
Get a Quote
Most chosen

Growth

For growing businesses

8 days

  • 60 descriptions
  • Bullet + long copy
  • Meta descriptions
Get a Quote

Pro

For competitive markets

14 days

  • 150 descriptions
  • Brand voice guide
  • Bulk CSV upload
Get a Quote
FAQ

Common questions

Can I use the manufacturer's product descriptions?

You can, but so can every other store, which makes it hard to rank. Unique descriptions help you stand out.

How do I write product descriptions that sell?

Lead with benefits, answer buyer questions and use the words customers search for. That's how our writers approach every product.

Is the copy unique?

Yes, every description is original.

Can you upload them?

Yes, to Shopify, WooCommerce or via CSV.

Do you write in other languages?

English as standard; others on request.

How much will a package cost for my business?

It depends on your site, market and goals, so every package is quoted to your project. Share your requirements on our contact page and a strategist will reply with a clear proposal, usually within one business day.

Brands we've worked with

Unilever logoMotorola logoToyota logoMasdar City logoHartek logoIndiaMART logoELLE logoHaveli logo

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Request a free quote

Tell us about your business, goals and timeline. A senior strategist will review your requirements and send a clear proposal.

Or call +1 909 616 7846 (US) · +44 151 528 9112 (UK)