Yes, you may handle ASO internally without taking the help of an SEO company. If you have the proper skills and resources, your own staff may be able to handle the ASO work. However, working with an SEO service might have a number of benefits. They have specific expertise and experience in App Store Optimization methods, keep up with the latest trends and algorithm changes, have access to advanced tools, and can provide an impartial viewpoint on your app's optimization. Additionally, an SEO agency can free up your internal team's time so they can concentrate on other important app development and marketing-related activities.
Our ASO Services
We conduct extensive research to find relevant and high-impact keywords that people use to find any mobile app's listing on the app stores (Both Google Play Store and Apple App Store).
- Our SEO professionals find the high search volume keywords with low keyword difficulty for your category by using top-rated keyword research tools.
- We continuously monitor and improve your app store rank performance with relevant keywords.
- Our team keeps themselves updated on what keywords your top competitors are using to increase your search visibility on the app store.
App content optimization involves improving a number of aspects of an app's listing on app stores in order to increase its visibility, draw users, and boost the possibility of downloads.
- We create a brief, descriptive app title with relevant keywords to boost search rankings and display the app's core value.
- Our SEO specialists produce an engaging and informative app description with relevant keywords to highlight the app's features, advantages, and key characteristics that make the app unique.
- We also categorize your app in the proper category and subcategory to make sure it appears in relevant searches and reaches the targeted audience.
Optimizing the app icon and screenshots is crucial to boosting an app's visibility, attracting more users, and increasing download rates to compete with similar apps in the app store.
- Our SEO experts make sure your app icon looks distinctive, professional, and eye-catching to help it stand out among your competitors as well as impact user perception to increase download rates.
- We include optimized and compelling screenshots of your app as the first few images to familiarize the audience with the user interface and features.
Localization in ASO refers to the method of customizing an app's store listing and content to fit with the language and preferences of the target audience throughout the world.
- Our team efficiently helps implement tools for your app on the app store that translate the app's title, description, keywords, and graphic elements to maximize visibility in every country.
- We conduct a detailed audit on region-specific keywords that users search to look for similar apps in different countries and optimize them on your app's content.
- Our SEO specialists modify the currency format and pricing details to suit every target market from different countries.
Monitoring the app reviews and ratings and showing the top ones on your app's listing of the app store instill confidence in your audience to trust the app's credibility.
- As reviews are real user-generated content, these play a significant role in motivating other users to download your app if positive reviews are in great numbers. Our team helps monitor these and keep the positive ones on the top positions.