221e.com

221e is a leading provider of precision sensing solutions for smart devices, offering high accuracy and reliable performance across a wide range of applications, including wearables, sports equipment, and industrial devices. The company's hardware platforms, combined with AI-driven sensor fusion algorithms, deliver consistent and dependable results for demanding use cases.

With over a decade of research and field testing, 221e continuously refines its technologies to meet the highest standards of accuracy, ensuring that its solutions power products that require precision in every detail.

Client's Goals

  • Keyword Ranking: We improve keyword rankings by optimizing website content, metadata, and using effective backlink strategies to ensure higher visibility on search engines for targeted keywords.
  • Sales: We focus on improving the website’s design, user experience, and conversion strategies to drive more qualified traffic and turn visitors into paying customers.

Challanges we face

  • Insufficient Keyword Density
  • Unoptimized content
  • Insufficient organic traffic
  • Less Internal Linking
  • Low keyword rankings
  • Stuck Website Authority score

Steps /Measures we take

  • Conduct comprehensive keyword research by Analyzing Branded and Non-Branded Keywords
  • Develop a content plan with regular blog optimization
  • Optimize Advance On-page and Technical SEO work
  • Build high-quality backlinks from authoritative sites
  • Fix broken links and implement a regular site audit
  • Enhance the internal linking structure
  • Create and promote brand-focused content for awareness
  • Work on improving the Website Health Score
  • Optimize GSC and Analytics Profile to create and Implement Customized Strategy
  • Perform monthly SEO health checks and resolve technical issues.

Our Results / in 8 month

After Finding challanges and Implement the measures, here are the results we got....

Results in keywords

Challanges

  • Low rankings for target keywords
  • Lack of relevant keywords in website content
  • Minimal keyword-focused blogs or on-site content
  • Ineffective targeting of long-tail keywords
  • High competition for primary keywords
  • Only Branded keywords are ranked , not Non-Branded Keywords
  • Keyword not optimize for GMB

Solution

  • Conduct In-depth Keyword research by analyzing Branded, Non-Branded and Competitive Keywords
  • Integrate high-value keywords into existing content and other on-page optimization tasks.
  • Create keyword-rich, engaging blog content regularly
  • Create Topic Cluster By Integrating Symmentic and Long Tail Keyword Approach
  • Monitor competitor keywords and adjust targeting accordingly

Before And After Results Snapshot

We are focusing on these key keywords, which are performing well and boosting the site's visibility and organic traffic. Ongoing optimization will help maintain and improve these rankings.

Results

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Before And After Results Snapshot

We are focusing on these key keywords, which are performing well and boosting the site's visibility and organic traffic. Ongoing optimization will help maintain and improve these rankings.

Results

Before And After Results Snapshot

We are focusing on these key keywords, which are performing well and boosting the site's visibility and organic traffic. Ongoing optimization will help maintain and improve these rankings.

Results

Keyword ranking graph

Results

Before And After Results Snapshot In Analytics

Results

Organic Search

Results

Before And After Results Snapshot Of Search Console

Results

Bab 2 Literature Review

Results

Referring Domains

Results

Final Summary

  • Through targeted keyword research, on-page optimization, and content marketing, we saw a 51% increase in active users (12,000 users) and a 49.8% rise in new users (12,000 users).
  • Traffic significantly jumped starting from March, with active clicks up by 22.6% and impressions increasing by 17.10%.
  • Organic search increased by 55.5%, totaling 3,304.
  • In March, there were 95 referring domains, and by October, this number grew to 166, showing a 74.73% increase.
  • The overall strategy led to enhanced visibility and customer engagement.

Let’s Drive Growth and Results Together for Your Business!

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