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Expand Your Reach & Drive More Sales with Bing SEO

Why limit your growth to Google? Let’s connect with the Microsoft engines’ audience with our expert Bing SEO services. We are the experience agency to strengthen your rankings on the 1st page, attracting high-intent customers, and increase sales. With lower competition and untapped potential, Bing offers a powerful way to grow your business.

Let’s get you to the top—efficiently and effectively!

Website Migration
22+

Years Of Experience

98%

Client Satisfaction Rate

5K

Leads Generated

Why 1,000+ Brands Choose SEO Discovery?

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Blind Buried Circuits

Location : United States and Canada Industry : Electronics Manufacturing Services

Blind Buried Circuits provides fast, reliable PCB manufacturing and assembly services across North America for various industries.

  • Organic traffic :Increased from 859 to 1.1K visitors per month (28% Growth)
  • Authority Score Increasing to 22.
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Why Are Bing SEO Services Different From Google SEO?

Bing and Google are both popular search engines. Undoubtedly, Google holds the top spot with over 8.5 billion searches conducted daily, which breaks down to about 6.3 million searches every minute. On the other hand, Bing ranks second, with around 100 million daily active users and 500 million unique visitors each month.

So, having a strong presence on both platforms is crucial. Also, Bing SEO services differ slightly from Google's. Let’s take a closer look at how they vary from each other.

Ranking Factors

Bing, however, gives more weight to exact match keywords, domain age, and social media signals.

Google prioritizes high-quality backlinks, user experience, and content relevance.

Keyword Usage

Bing prefers exact match keywords, while

Google focuses on context and user intent, relying on natural language processing.

Backlinks Importance

Bing, on the other hand, considers the overall number of backlinks rather than just their quality.

Google values high-quality backlinks with strong domain authority.

Multimedia & Social Signals

Bing ranks multimedia content (images, videos) better and factors in social media presence, while

Google doesn’t directly use social signals for ranking.

Technical SEO Differences

Bing prefers websites using Microsoft technologies and easily readable HTML, whereas

Google is more advanced in crawling JavaScript-heavy sites.

Local SEO

Bing integrates more with Bing Places for Business, while

Google uses Google Business Profile for local search rankings.

Social Signals

Bings,Uses social media engagement (shares, likes) as a ranking factor.

Google Does not consider social signals directly in ranking.

Mobile-Friendliness

Bing it is not as strict as Google but still important.

For Google, mobile-first indexing—essential for ranking. But, in the case of

Join 200+ successful projects already ranking on the 1st page. Ready to get yours there too?

From Strategy to Rankings – Our Bing SEO Services Unpacked

While SEO for Bing shares many similarities with Google SEO, there are some unique services and strategies specifically tailored for Bing. Here are a few services that are particularly useful when optimizing for Bing:

Bing Webmaster Tools Optimization

At our agency, we specialize in Bing SEO Optimization to boost search performance. Bing Webmaster Tools offers unique features beyond Google Search Console. Our team utilizes SEO Reports and Page Insights to provide on-page optimization recommendations. We leverage Bing’s Keyword Research Tool, which differs from Google’s planner, to uncover high-performing keywords. Additionally, we use the Disavow Links Tool to manage spammy backlinks effectively. With Bing’s URL Submission API, we ensure instant indexing, allowing your pages to appear in search results faster.

Bing Places for Business Optimization

For businesses targeting local customers, Bing Local SEO is essential. Unlike Google My Business, Bing Places requires separate optimization. We help businesses claim and verify their listings, ensuring maximum visibility in local searches. Maintaining accurate NAP (Name, Address, Phone) consistency across all platforms strengthens local search rankings. Additionally, we assist in managing customer reviews and responding to feedback, which boosts credibility and improves engagement.

Voice Search Optimization

Since Bing powers Microsoft’s Cortana and Amazon Alexa, SEO for Bing must include voice search optimization. Our team conducts in-depth research to identify conversational keywords, focusing on long-tail and question-based queries that align with voice search patterns. We implement structured data markup to create voice-friendly search snippets, increasing discoverability. Additionally, we ensure that websites are mobile-friendly and optimized for fast loading, providing users with a seamless voice search experience.

Schema Markup for Bing

Bing values structured data, and we integrate Bing SEO Optimization Services to enhance rich snippets in search results. Our team implements Bing-preferred schema types, including products, FAQs, and customer reviews, ensuring businesses get maximum visibility. We also conduct thorough schema testing and troubleshooting using Bing Webmaster Tools, ensuring error-free implementation that strengthens online presence.

Image & Video SEO for Bing

Unlike Google, Bing places significant importance on images and videos. Our Bing SEO Services include optimizing alt text, filenames, and metadata to improve image rankings. We submit video sitemaps for better indexing, ensuring video content ranks well in Bing Video Search. Additionally, we use high-quality visuals to enhance user engagement, helping businesses gain better rankings in Bing’s image and video results.

Bing Ads & Paid Search Strategy

In addition to Bing SEO Optimization, we develop a strong Bing SEO Optimization Services strategy that includes paid search. Our team creates targeted Bing Ads campaigns to drive additional traffic. We utilize the Microsoft Audience Network for retargeting, ensuring businesses reconnect with potential customers. By analyzing the synergy between paid and organic traffic, we create a comprehensive strategy that maximizes conversions.

Social Media Signals & Bing Rankings

Unlike Google, Bing considers social media activity as a ranking factor. We integrate social profiles with Bing’s algorithm to boost engagement and visibility. Our team actively increases content interactions on platforms like Facebook and Twitter to improve brand authority. We also track social signals and analyze their impact on SEO for Bing, refining content strategies to improve rankings.

Technical SEO Adjustments for Bing

Bing’s ranking algorithm differs from Google’s, requiring specialized SEO Bing Optimization strategies. We optimize domain age and trust factors, as Bing favors older, well-established websites. Our team ensures exact-match keywords are used strategically in meta tags, aligning with Bing’s literal keyword-matching system. Additionally, we focus on improving click-through rates (CTR), as Bing directly considers this factor in rankings.

Backlink Strategy Tailored for Bing

A strong backlink profile is crucial for SEO Bing success. We focus on quality over quantity, acquiring backlinks from high-authority domains, including .edu and .gov sites. Since Bing values older domains, we prioritize backlinks from well-established sources. Additionally, we ensure anchor text diversity, avoiding over-optimized keywords that could lead to penalties.

Your Competitors Are on Bing – Are You? Our Bing SEO service has a proven track record

  • 65% more qualified traffic in 3 months
  • 40+ keywords ranked in Bing’s top 10
  • Higher conversions from untapped Bing users

Our Our Bing SEO Process Step-by-Step Breakdown

Initial Consultation & Business Understanding

Our ​Bing SEO Services kick things off with a friendly discovery call. Here, we learn about your business goals, target audience, and current digital presence. This helps us understand where you stand and where Bing SEO can bring you the most value.

Bing-Focused Website Audit

Once we understand your needs, our Bing SEO Optimization​ agency perform a detailed audit of your website from Bing’s perspective. We identify issues related to indexing, keyword usage, site structure, speed, and social signals that may be affecting your Bing visibility.

Keyword & Competitor Research

We analyze what your competitors are doing right on Bing. Then, we research keywords that are performing well specifically on Bing and match them to your business offerings and search intent.

Strategy Planning & Proposal

After research, we craft a custom Bing SEO strategy tailored to your goals. This includes content optimization, technical fixes, Bing Places listing setup, and social signal boosting. We share a clear action plan and timeline for implementation.

Execution Begins

Once approved, our SEO for bing​ team starts implementing the strategy—fixing technical issues, optimizing on-page content, and creating Bing-friendly content that speaks directly to your audience. We also begin boosting your presence on local directories and social media.

Reporting & Continuous Improvement

We keep you in the loop with regular updates. Every month, you receive performance reports that include keyword rankings, traffic insights, and conversion data. Based on results, we continuously adjust the strategy to keep improving.

SEO Discovery vs Regular Bing SEO Agencies: What Sets Us Apart?

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Key Factors SEO Discovery Other Bing SEO Agencies
Customized Strategy We create a tailored plan based on your business goals, not generic templates. Often rely on cookie-cutter strategies with minimal tweaks.
Bing-Centric Keyword Research We focus on search behavior unique to Bing users for accurate targeting. Use Google-centric keywords that may not perform well on Bing.
Deep Competitor Analysis Our experts study your Bing-specific competitors and build stronger strategies. May skip competitor research or use a Google-only approach.
Local & Social Signal Focus We prioritize Bing Places, citations, and social signals that Bing values. Usually overlook Bing’s focus on local presence and social proof.
In-House Execution Team Our SEO team handles everything in-house—no outsourcing, no shortcuts. Many outsource work or rely on freelancers with no accountability.
Transparent Reporting You get clear, monthly performance reports with insights you can understand. Reports are often generic or full of jargon with no clear value.
Bing Webmaster Tools Mastery We actively use and optimize through Bing Webmaster Tools. Rarely explore Bing's full toolset—mostly stick to Google Search Console.

The Right Time to Scale Your Business Is NOW

What Clients Say About Our Bing SEO Services

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I had no clue how Bing SEO worked, but SEO Discovery made it super easy for me. They didn’t just rank my site—they explained everything in plain language. Within a month, I saw my local business showing up on Bing Maps and searched. These guys know what they're doing!"

— Benjamin
S

Honestly, I thought Bing didn’t matter much, but turns out a decent chunk of my customers actually use it. SEO Discovery helped me target the right audience on Bing, especially with my product listings. Traffic improved and I started getting real leads. Totally worth it.

— Charlotte
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What I liked most was that they didn’t treat Bing SEO like a side project. SEO Discovery gave it as much attention as Google, which made a difference. My site speed, content, and tags were all optimized for Bing’s algorithm. I saw results within weeks.

— Victoria

Let your business lead where others lag Book a free strategy call!

FAQs For Bing SEO

Bing in SEO means optimizing your website to rank better on Bing's search engine. It involves using keywords, quality content, and technical elements to boost visibility and attract traffic from Bing users.

Yes, Bing SEO differs slightly from Google. Bing gives more importance to exact keywords, meta tags, and social media signals. It also favors older domains and well-structured content more than Google does.

Bing SEO works by focusing on on-page keywords, title tags, backlinks, and content structure. It also values social signals and exact keyword matches, which helps websites rank higher in Bing’s search results.

Bing SEO is best for reaching audiences who use Microsoft products like Windows, Edge, and Cortana. It’s especially useful for businesses targeting older demographics, B2B markets, or users in the U.S., where Bing holds a decent share of the search market. Plus, Bing often has lower competition than Google, making it easier to rank and gain visibility faster. So if you're looking to diversify traffic sources and tap into a less crowded space, Bing SEO is a smart move.