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Companies leveraging specialized agencies report 30% higher conversion rates and 40% cost savings compared to in-house efforts?
70% of B2B deals are won by the company that reaches out first.
80% of B2B buyers now prefer remote, self-serve interactions, yet only 23% of businesses feel equipped to meet this demand.
Traditional lead generation methods are struggling because markets are crowded and people’s attention spans are shorter. While businesses invest in building sales teams, the outsourced lead generation market is growing fast, expected to reach $26.6 billion by 2026, as more companies turn to B2B lead generation agencies to drive sales and scale their outreach efforts.
Why? Because in today’s world, 70% of B2B deals go to the company that contacts the customer first. Speed, expertise, and the ability to scale are critical for success.
Table Of Contents
- Top 10 Outsourced B2B Lead Gen Agencies That Drive Real Results
- In-House vs. Outsourced Lead Generation: Which Is Right for You?
- Why Are Businesses Outsourcing B2B Lead Generation?
- How Outsourcing Saves Time and Resources
- Outsourcing Lead Generation: The Key to Success
- FAQs for Outsourced B2B Lead Generation Agency
Top 10 Outsourced B2B Lead Gen Agencies That Drive Real Results
SEO Discovery
Founded: 2007
Headquarters: India
Solution Types Offered: SEO-driven lead generation, inbound marketing, PPC, content marketing, LinkedIn outreach
Service Listings starting at: $200 per month
Geographies Supported: United Kingdom, Canada, Australia, USA, New Zealand
SEO Discovery is one of the most experienced outsourced lead generation agencies, with over 22 years of expertise in SEO and digital marketing. Recognized as the Best SEO Agency of 2024-25 by Forbes India, SEO Discovery has served over 18,000 clients, helping businesses increase their online visibility and generate high-intent leads.
Their approach is rooted in data-driven SEO, content marketing, and paid advertising, ensuring businesses attract and convert quality leads. What sets them apart is their affordability and transparency, with lead generation packages starting at just $200 per month. Whether you’re a startup or an enterprise SEO, SEO Discovery provides personalized strategies to help you scale your B2B outreach and generate a consistent sales pipeline.
Callbox
Founded: 2004
Headquarters: United States
Solution Types Offered: Outsourcing Sales and Marketing
Service Listings starting at: $5,000
Geographies Supported: Singapore, Australia, New Zealand
Callbox is a trusted B2B lead generation agency that specializes in multi-touch marketing campaigns. Their strategies integrate email, LinkedIn outreach, and telemarketing to connect with decision-makers across industries like IT, healthcare, and finance. Callbox’s AI-driven lead scoring system ensures that businesses engage with only the most qualified prospects.
Belkins
Founded: 2017
Headquarters: United States
Solution Types Offered: Outbound lead generation, email marketing, LinkedIn outreach, sales consulting
Service Listings starting at: $5,000
Geographies Supported: United States, Poland, Ukraine
Belkins is known for its personalized, data-driven approach to lead generation. They specialize in outbound sales development, utilizing targeted email marketing campaigns and LinkedIn networking to generate qualified B2B leads. Their service includes sales pipeline optimization to help businesses maintain a steady flow of high-converting leads.
CIENCE Technologies
Founded: 2015
Headquarters: United States
Solution Types Offered: AI-powered sales development, appointment setting, outbound calling
Service Listings starting at: $5,000
Geographies Supported: North America, South America, Europe, Africa
CIENCE Technologies combines human expertise with AI-driven data analytics to create effective lead generation campaigns. Their multi-touchpoint engagement model includes cold calling, email marketing, and digital advertising. Their strategies are tailored to both startups and Fortune 500 companies.
SalesRoads
Founded: 2006
Headquarters: United States
Solution Types Offered: Outbound sales, appointment setting, B2B telemarketing
Service Listings starting at: $9,500
Geographies Supported: United States
SalesRoads specializes in high-quality appointment setting and outbound sales development. Their US-based sales team engages prospects with a consultative approach, ensuring businesses get qualified leads that are ready to convert.
WebFX
Founded: 1995
Headquarters: United States
Solution Types Offered: SEO, PPC, content marketing, email outreach
Service Listings starting at: $3,000
Geographies Supported: North America, United Kingdom, Australia
WebFX is a full-service digital marketing agency that excels in SEO-driven B2B lead generation. With advanced AI technology and a data-backed approach, they help businesses attract, engage, and convert their target audience through multiple channels.
Martal group
Founded: 2009
Headquarters: Canada
Solution Types Offered: LinkedIn prospecting, email marketing, outbound sales
Service Listings starting at: $5,000
Geographies Supported: North America, EMEA
Martal Group specializes in outsourced sales development, helping B2B companies connect with high-value prospects through LinkedIn networking and personalized outreach. Their senior sales executives ensure qualified appointments and a smooth sales pipeline.
Operatix
Founded: 2012
Headquarters: United Kingdom
Solution Types Offered: Account-based marketing, sales acceleration
Service Listings starting at: $5,000
Geographies Supported: United Kingdom, USA, Singapore
Operatix focuses on helping technology companies scale by providing expert account-based marketing and sales acceleration services. Their targeted outreach strategies help businesses connect with key decision-makers.
Cleverly
Founded: 2016
Headquarters: United States
Solution Types Offered: LinkedIn lead generation, automated outreach
Service Listings starting at: $5,000
Cleverly specializes in LinkedIn lead generation, using data-driven messaging to engage prospects effectively. Their automation tools and personalized engagement strategies make them a top choice for businesses looking to generate high-quality LinkedIn leads.
Sapper Consulting
Founded: 2013
Headquarters: United States
Solution Types Offered: Email marketing, outbound lead generation
Service Listings starting at: $5,000
Sapper Consulting simplifies B2B lead generation with a results-driven approach to outbound marketing. Their compelling email campaigns and lead nurturing strategies help businesses generate highly engaged prospects that convert.
In-House vs. Outsourced Lead Generation: Which Is Right for You?
When it comes to generating leads, businesses often have to choose between doing it in-house or hiring an outside agency. Both have their benefits and challenges. Let’s explore:
In-House Lead Generation: Pros and Cons
Factors | In-House Lead Generation | Outsourced Lead Generation |
Pros | – Full control over strategy and team.
– Better brand alignment. – Faster decision-making. | – Access to experienced lead gen specialists.
– More cost-effective than hiring in-house.
– Faster lead generation with proven strategies. |
Cons | – High costs for hiring and training.
– Limited expertise in advanced lead gen tactics.
– Time-consuming recruitment and management. | – Less control over the process.
– May not fully understand your brand. – Potential delays in communication. |
Which Should You Choose?
Go In-House if: You have the budget and want more control over your lead generation. It is a good choice if you want your team to be closely involved with sales and marketing.
Go Outsourced if: You need a cost-effective solution and want fast results. Outsourcing is great if you don’t want the hassle of hiring and managing an in-house team.
Why Are Businesses Outsourcing B2B Lead Generation?
High Costs: Building and maintaining an in-house lead generation team involves salaries, training, and ongoing operation costs, which can be prohibitive, especially for smaller businesses.
Time Consuming: Lead generation requires consistent efforts in research, data collection, cold calling, email outreach, and follow-up. Managing these tasks internally takes time away from core business activities, reducing overall efficiency.
Lack of Expertise: Effective lead generation demands specialized skills in marketing, data analysis, and sales strategy. Many businesses may not have this expertise in-house, which can result in poor targeting and low conversion rates.
Scalability Challenges: As the business grows, scaling lead generation efforts can become increasingly difficult. This requires more staff, resources, and infrastructure, which may not be feasible for every business.
Ineffective Lead Qualification: Not all leads are the same, and qualifying them correctly is key to success. In-house teams might struggle to prioritize high-quality leads, wasting time on low-potential prospects.
How Outsourcing Saves Time and Resources
Access to Expertise: By outsourcing to a specialized agency, businesses gain immediate access to professionals with the knowledge, tools, and experience to generate high-quality leads efficiently. This reduces the learning curve and helps improve results faster.
Cost Savings: Outsourcing eliminates the need to hire, train, and maintain an in-house team. Agencies already have the infrastructure, tools, and resources, which significantly reduce overhead costs.
Faster Results: Agencies are focused solely on lead generation, allowing them to implement strategies quickly and consistently. This leads to faster, more reliable results than an in-house team could achieve.
Scalability: Agencies can easily scale their efforts up or down based on a business’s needs, offering flexibility that in-house teams often cannot provide.
Focus on Core Business: Outsourcing lead generation frees up internal resources so businesses can focus on strategic goals, product development, and customer service—areas where they excel and can generate more value.
Outsourcing Lead Generation: The Key to Success
Outsourcing B2B lead generation helps businesses save time and money while getting better results. By working with experts, companies can generate high-quality leads faster, reach more potential customers, and focus on what they do best. Outsourcing makes it easier to grow your business and improve your sales without the extra hassle.
Our lead gen strategies are designed to bring in high-quality leads.
FAQs for Outsourced B2B Lead Generation Agency
B2B (Business-to-Business) lead generation is the process of identifying potential customers (leads) for your business services or products. It involves using strategies such as content marketing, email campaigns, LinkedIn outreach, and SEO to attract, engage, and convert high-quality prospects.
Outsourcing lead generation allows you to access specialized expertise, save on costs related to training and hiring an in-house team, and get faster, more reliable results. An agency can implement proven strategies tailored to your business and scale efforts as needed.
Any business looking to grow its customer base can benefit from outsourced lead generation. It’s especially useful for B2B companies, startups, and organizations looking to scale quickly without the overhead of managing an in-house team.
Agencies have the experience, tools, and strategies to execute lead generation campaigns efficiently, freeing up internal resources to focus on core business functions like product development, customer service, or strategic growth.
The cost of outsourcing lead generation can vary depending on the scope and complexity of your campaign. It typically starts around $200 per month, with prices going up based on the level of service and the markets being targeted.
