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If you are a doctor who might be thinking that there is no need for an online presence in this era of digitization, you are going down the wrong path. Obviously, you need an online presence for your clinic.
Just think what people do when they are ill or need any medical assistance. The first thing the current generation does is find a solution on the internet. They may read about the symptoms and try to understand what they should do to get recovered. After that, they visit a doctor’s clinic if they feel the need.
But even if someone wants to directly consult with a doctor after falling sick, it is necessary for him to find a specialist doctor and the address of the clinic. So, unless you are a celebrity doctor whose name people can usually say when they require a particular treatment, you can’t get people visiting your clinic.
For all these reasons, the need for the best digital marketing agencies come into the game. When people feel sick, they consult with doctors. Conversely, when doctors need online marketing help, they have to get assistance from digital marketing agencies.
We have sorted a list of the top 10 Best Digital Marketing Agencies in the world that provide digital marketing services for doctors. This list is sorted based on the experience and knowledge of such digital marketing agencies that help doctors target users seeking medical assistance.
List of the 10 Best Digital Marketing Agency for Doctors
- SEO DiscoveryÂ
- IntrepyÂ
- REQÂ
- Digital Silk
- ParkerWhite
- Gene
- Healthcare Success
- Maricich Health
- 9Rooftops Health
- Response Mine Digital
Foundation Year: 2007
Office Location: India, USA, United Kingdom, Canada, Australia, and New Zealand.
Pricing Plans: Custom
Digital marketing is not done for a single industry but for many industries. Some may serve nationwide, and some may serve internationally. SEO Discovery is the best digital marketing agency that specializes in digital marketing for doctors.
It has a specialized team of digital marketers who not only have skills in the online marketing part but also know the ins and outs of the healthcare industry. They can help you build your online presence and increase the targeted traffic to your website.
At the same time, whether you are looking to optimize your clinic’s organic traffic, and social media followers, or even want to target users locally from the neighborhood of your clinic or get quick results, the expert digital marketers in SEO Discovery can help you achieve your goals.
Their specialists use a data-driven strategy combined with a creative approach that makes their marketing campaigns effective and captivating for the doctors. So, being a doctor you focus on providing your patients with better treatment, while they will help those users find your services who are looking to consult a doctor.
Lastly, the pricing is also affordable for running a digital marketing campaign when you collaborate with SEO Discovery. Book a free appointment with SEO Discovery’s digital marketing experts and discuss the opportunities for growth.
Intrepy
Foundation Year: 2014
Office Location: Florida, USA
Pricing Plans: Custom
What sets Intrepy apart from other digital marketing agencies for doctors is their focus on users who need doctor’s consultation.
Digital marketing for doctors needs a broad category of knowledge. They have been working with doctors in over 40 subspecialties of the healthcare industry for nearly 10 years.
Mention your practice specialty and give a marketing budget while contacting them. They will give you the pricing based on your project goals and needs. If the terms match with each other, the project will take place.
A wide variety of healthcare services, such as Medical SEO, CaptureMD Video, Reputation Management for Doctors, Listings Management for Doctors, Medical Graphic Design for Creatives and Websites, Medical Advertising PPC, Social Media Ads, and more are offered by Intrepy’s digital marketing campaigns for doctors.
This healthcare marketing agency brings years of experience and knowledge to the table to help doctors grow and care for even more people who are looking for medical services.
REQ
Foundation Year: 2008
Office Location: Washington D.C., San Diego, Las Vegas (All the cities are from USA)
Pricing Plans: Custom
REQ offers doctors a full suite of in-house brand management, from online marketing to PR services! It is a leading digital marketing company in the healthcare industry because of its unique blend of tech and data analytics with traditional marketing methods.
It helps doctors create digital marketing campaigns that boost brand awareness, website traffic, and conversion rates. Besides, it brings years of experience to the table to help doctors create marketing campaigns that connect with their audience, enhance user experience, build loyalty, and generate revenue.
Overall, REQ’s comprehensive knowledge of brand strategy and design thinking as well as data-driven analytics, enables its clients to gain clear insights and deliver measurable outcomes. To know the pricing, you have to contact them as they offer their services based on the specific needs and goals of every doctor.
Digital Silk
Foundation Year: 2019
Office Location: Miami, New York, Chicago, and California (All the cities are from USA)
Pricing Plans: Custom
Like every other industry, healthcare is expanding more rapidly. So as the people who need medical assistance! Digital Silk is a results-driven creative digital marketing company that is fully focused on helping brands to grow online, from technical companies to doctors’ clinics.
Further, Digital Silk integrates brand strategies with digital initiatives to enhance the user experience across numerous touchpoints. Whether you need unique content that may influence users as well as educate them on how to lead a healthy life or on the side effects of a medicine, quick brand exposure through pay-per-click ads, organic visits, or something else, digital marketing experts at Digital Silk are always ready to help its clients.
If a doctor wants his own mobile application for iOS and Android, they may contact this digital marketing company. Lastly, they follow a multi-channel marketing approach focussing on enhancing visibility and conversions and driving repeat traffic.
ParkerWhite
Foundation Year: 1997
Office Location: California, USA.
Pricing Plans: Custom
ParkerWhite works closely with every doctor to really get to know what the specific goals for everyone are and what their targeted audience may look for. This way, ParkerWhite creates a digital marketing strategy that really helps the doctors get the results they want.Â
At the same time, this digital marketing agency goes deep into their client’s goals, complications, and the competition to find out more than just the basics.
Once they get to know about their client’s users and competition, they come up with a comprehensive digital marketing plan and lead generation plan using a combination of paid media, search engine optimization, content creation, social media marketing, and email marketing that fits the client’s goals and budgets.
Gene
Foundation Year: 2017
Office Location: Toronto, Canada.
Pricing Plans: Custom
When it comes to one of the best digital marketing agencies for doctors, Gene can be a unique one due to its combination of innovative and health-focused approaches. The marketing experts at Gene first understand the goals and objectives of their clients.
Once they understand the goals, they conduct market research for the healthcare industry or the niche, such as respective keywords for a specific doctor.Â
Suppose, you are a cardiologist, urologist, neurologist, general physician, or specialized in some other medical fields, the target keywords will be different for every category of doctors in SEO and PPC campaigns. By keeping all these things in mind, digital marketing professionals at Gene create a plan based on analytics, competitor analysis, and other technical factors.Â
Moreover, digital marketing experts at Gene even follow the trends in social media and keep themselves updated with the industry regulations and Google algorithms that help their clients outperform other doctors from the same niche and get more foot traffic (who have health-related complications) to their clinic.
All in all, Gene’s approach is highly personalized, insightful, and innovative, making it a leader in healthcare marketing throughout the world.
Healthcare Success
Foundation Year: 2006
Office Location: California, USA
Pricing Plans: Custom
Healthcare Success is one of the best digital marketing agencies for the healthcare industry in the world. Whether it is a hospital, individual doctor’s practice, pharmaceutical, or a biotech company, they serve in all these fields.
Their online marketing specialists use data, creativity, and state-of-the-art technology to create custom solutions that meet the needs of each of their clients.Â
Some of their best approaches towards making a doctor successfully target his audience is through optimizing his website with relevant and highly searched keywords, acquiring high-quality backlinks, implementing local SEO, running paid advertising based on accurate data analysis and targeted audience demographics, and other strategies.
Maricich Health
Foundation Year: 1986
Office Location: California, USA
Pricing Plans: Custom
Maricich Health delivers a variety of healthcare marketing services to help doctors create value and reach their goals. From researching and creating a brand identity to running integrated campaigns from an overall online marketing point of view, this digital marketing company works with doctors to make an impact and obtain great results.
They also provide website development and maintenance. So, if a doctor has a poor website, Maricich Health helps develop the website and make it visibly attractive with accurate information. It leads to attracting users who are looking for medical assistance to visit that website and may book a consultation with that doctor.
Last but not least, with a focus on creative ideas and cutting-edge strategies, this digital marketing agency is the preferred choice for doctors looking to expand their medical practice as well as improve their reputation so that they can help more people free from diseases and lead better lives.
9Rooftops Health
Foundation Year: 2012
Office Location: [Chicago, Hilton Head, Pittsburgh, Dallas, Atlanta, New York City, Birmingham, Miami] – All these are from the USA, and London (United Kingdom).
Pricing Plans: Custom
At 9Rooftops, they provide comprehensive insights into consumer sentiment, trends, and market dynamics to strategically position their clients’ brands. Their team of highly skilled data scientists and digital marketing professionals uncover unique brand prospects and product positioning to make things easy.
With a focus on doing digital marketing for several industries, 9Rooftops has made an outstanding aspect based on market research that helps doctors target relevant users. Their content team creates unique content for every doctor’s specific category and audience. Simultaneously, they optimize the website with thoroughly researched keywords relevant to the niche of a doctor and implement the high-volume keywords on their website.
They help create a social media presence on various social platforms that helps a doctor connect with his users who may consult him if the followers ever need medical support. This way, the agency creates brand awareness and builds personalized relationships with users in different social channels.
The digital marketing experts of 9Rooftops even help doctors increase their local existence on Google My Business (presently known as Google Business Profile) to target the local people and increase the foot traffic to their clinic.
Response Mine Digital
Foundation Year: 2001
Office Location: Atlanta, USA
Pricing Plans: Custom
Response Mine Digital is a digital marketing agency that specializes in data-driven healthcare marketing strategies. While many other agencies also utilize data in their healthcare marketing strategies, Response Mine Digital is well-versed in the field of data analytics and utilizes data to drive healthcare marketing campaigns’ success.
With their expert team, doctors can increase organic traffic, spread awareness about their health chamber or clinic where they treat patients, monitor return on investment (ROI), and do other things. Simultaneously, when doctors require quick results of targeting users to increase the foot traffic to their clinic, Response Mine Digital can help drive more highly targeted traffic with the right strategy of PPC ads based on the proper data analysis of demographic statistics. It lowers the cost of the budget and maximizes ROI for every campaign.
Services That Digital Marketing Agencies Offer Doctors
There are many online marketing services a digital marketing agency can offer doctors based on their requirements. We have mentioned a few of the services that can make doctors’ or healthcare providers’ websites increase their targeted users.
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- Search Engine Optimization (SEO)
SEO helps a doctor’s website appear higher in search engine results. It involves doing keyword research, optimizing on-page content, and using technical SEO methods to make sure the doctor’s website shows up higher in search results so that users looking for a doctor’s clinic can easily find it.
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- Content Marketing
Content marketing refers to the creation of high-quality and useful content. For a doctor, this could mean blog posts on common medical issues, stories of successful treatment of patients, or informative videos on remedies for an illness. Not only does content marketing educate, but it also establishes a doctor as an expert in their field.
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- Social Media Marketing
Social media is a great way for doctors to connect with their patients, share updates, and build a community. Posting regular informative content whether about a remedy or something else, engaging in a comment section, and running ads can help doctors to target those users who are looking to cure an illness.
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- Pay-Per-Click (PPC) Advertising
Pay-per-click ads are a quick way to target people to a doctor’s website. These ads show up when people search for a certain keyword, and the doctor only has to pay when someone clicks on the ad. It’s a great way to draw in people who are actively looking for medical services. Digital marketing agencies handle the ads for the doctors so that they can only focus on treating illness and making society healthier.
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- Local SEO
The primary objective of local SEO is to enhance the visibility of the doctor’s clinic in the local search results. This includes optimizing the doctor’s Google My Business (Currently known as Google Business Profile or GBP) listings, providing accurate contact details, and encouraging patients to give their positive reviews.
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- Website Design and Development
People widely use websites to access information about a doctor’s qualifications, services, and office hours. So, it is essential for doctors to have a professional website. But remember, the website should be visually pleasing, user-friendly, and mobile-friendly. That’s why digital marketing agencies provide website development and design services to doctors.
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- Online Reputation Management
Reputation management refers to the process of tracking online reviews and responding to users’ feedback. Relying on positive reviews can increase a doctor’s reputation while responding to negative reviews demonstrates professionalism and dedication to user satisfaction. Doctors can get these services as well from a digital marketing company – all they have to ask for a particular service from the digital marketing agencies they need.
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- Email Marketing
Email campaigns are an effective way to foster relationships with the targeted users. Doctors can send out newsletters with health-related information, appointments, or updates about their practice. This helps keep the doctor’s practice in the spotlight and encourages the targeted users’ involvement.
Benefits of Digital Marketing Services for Doctors
- Increased Online Visibility
A digital marketing agency can help doctors improve their online visibility through search engine optimization (SEO), content marketing, and other strategies. This can result in higher rankings on search engines, making it easier for potential users to find and contact them.
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- Targeted Advertising
Digital marketing agencies can create targeted advertising campaigns to target specific users who need medical assistance. This means that marketing efforts are targeted to the right target audience, making it more likely to attract users who require a doctor’s services.
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- Reputation Management
It is critically important for any doctor as it helps attract the right audience seeking treatment for health issues. Having a positive online presence is critically important in the healthcare industry. Digital marketing companies can help doctors monitor online reviews, respond to users’ concerns, and create a strong online reputation.
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- Social Media Management
Social media management is a great way for doctors to stay connected with their users, share important health info, and promote their services. Digital marketing companies can create and implement social media strategies that are specific to the healthcare industry to help the targeted users.
FAQ
A digital marketing agency for doctors is a specialized company that offers digital marketing services for doctors, healthcare providers, clinics, and hospitals. Basically, doctors need a digital marketing agency to improve their online presence, attract new patients, retain existing ones, and grow their medical practice.
In today’s digital world, patients are constantly searching the internet for information about healthcare services and providers. A digital marketing agency helps doctors effectively reach and engage their target audience through various online channels in order to remain competitive and accessible.
The amount of time it takes to see the impact of digital marketing for doctors varies depending on a variety of factors, such as the competitive nature of the healthcare industry, the effectiveness of the digital marketing plan, and the objectives of the project.
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While some results, such as an increase in website rankings may be observed within a few months, others, such as a significant increase in potential leads may require a period of six months to one year. To achieve long-term results, patience and continual optimization are essential.
Hiring a digital marketing agency can cost anywhere from a few hundred dollars to several thousand dollars, depending on a number of factors, such as the scope of the services, the expertise of the agency, and the geographic location of the agency. Most doctors will pay a retainer, which is a monthly fee for the services the digital marketing agency provides.Â
The cost of the initial setup as well as the ongoing costs associated with advertising campaigns can also affect the overall cost. It is important to talk with the agency about pricing and service details so that you can create a package that fits your needs and budget.
Data analytics is a key part of healthcare digital marketing because it helps doctors and healthcare providers make better decisions to increase user engagement and results. It helps doctors understand their targeted users’ demographics, how they behave, and what they prefer – so they can create targeted and tailored marketing campaigns.
When selecting the best digital marketing agency, a doctor should take a few factors into account, such as the agency’s marketing background for an individual doctor’s or healthcare field, client testimonials, services offered, pricing, and ability to tailor strategies to his specific needs.
While having a website can enhance your digital marketing efforts as a doctor, it’s not a strict requirement. You can still benefit from digital marketing through social media presence, online directories, content marketing, email campaigns, online advertising, and reputation management. The key to establishing an online presence is to engage with your audience and provide valuable healthcare information to your targeted users through various digital channels.
It is not mandatory to maintain an active presence on social media as a doctor. However, it can be beneficial in terms of professional networking, educating people, and spreading awareness about your services.
Whether you choose or not to use social media should be in line with your individual and professional objectives as well as your capacity to handle the time and duties associated with it. But social media can bring you near your goal and help build a good relationship with different users who may consult with you in the future when they need any medical assistance.
So, if you can’t handle social media by yourself, you should choose a digital marketing agency that will do the work for you.
The best digital marketing agency will evaluate the specific needs, objectives, target market, and competition of the doctor, and develop a customized approach that may include a combination of search engine optimization (SEO), content marketing, social media marketing techniques, and paid ads if necessary to meet his goals.
Yes, digital marketing can be used to target a particular group of users. Digital marketing platforms such as Google Ads, email marketing, and social media marketing provide comprehensive targeting options based on demographics such as age, gender identity, geographic location, preferences, online activity, and other relevant factors. This allows you to tailor marketing campaigns to the specific demographic you are targeting, guaranteeing that the messages and content resonate with the intended audience.
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